Starbucks China is venturing beyond food and beverages to launch its first apparel line across the country, as companies in the tea and coffee sector increasingly embrace lifestyle and cultural merchandise to drive growth. Over 400 Starbucks stores nationwide have been selling the “Bearista Town” collection since May 26, featuring utility vests for 399 yuan ($59), embroidered T-shirts for 279 yuan and hooded jackets costing up to 459 yuan. Previously, Starbucks’ retail merchandise largely centered on drink-ware, with limited T-shirt offerings. The new collection, unveiled through Starbucks’ mini-program, also includes…
Posts published in “Lifestyle”
Explore modern China lifestyle including fashion, luxury, wellness, dating culture, shopping, design, travel trends, and contemporary living across China’s biggest cities.
“Time is silent, yet it never fails those who keep moving forward,” Jake Pinnick said on RedNote. Wearing a loose-sleeved training uniform with a flowing black beard and a topknot tied up with a hairpin, Pinnick, 36, from the United States, told an unusual story of “Becoming Chinese”. At Wudang Mountain in Shiyan, Hubei province, Pinnick was seen guiding a group of students practicing martial arts. The mountain is one of China’s most famous and sacred Taoist sites, where Pinnick is known as a famous foreign coach. He first demonstrated…